Bear Capital Partners invests in Apartment Communities. Our brand is simple: “If demand is there, we will build it or acquire it!” With our brand we are able to satisfy a larger audience of apartment residents because we are not a cookie cutter, one size or one style fits all developer or acquirer. Our brand gives us the opportunity to offer unique amenities in properties in every type of market aimed at the local lifestyle and individual discretion to our residents. Our offerings are as broad as a spectrum of colors.
Some people see their apartment as a temporary home between homes and we offer simplistic yet comfortable surroundings to this transient resident, while others want to stay in an apartment residence for a smaller period of a couple of years and are far more interested in amenities such as health facilities, outside storage, patios and garages. It is a fact that many apartment residents today are Monday to Friday workers far away from their permanent homes in corporate temporary housing. Employers wish to house them in an apartments rather than hotels, as this resident maintains a routine and wants the community to support that routine whether it is where they park, where they get their mail, or the level of security they desire.
Single Residents want an open ended contract and do not necessarily know what the future will bring with respect to future housing and are happy to live without any expectations for a period of their lives. An apartment home is valuable to them if it is near their work and supports their leisure activities. We work very hard to see that our properties support this carefree lifestyle as well. Many ask if it is possible to fuse the lifestyle of the single resident with that of the residents with families or the empty-nesters and we say “Absolutely”! After all, isn’t this what a family is all about? While there are differences in what each member of the family may desire in their living areas and their way of life, there is always a ‘home' to a family; the place where everyone is at peace and belongs.
While our brand encourages individuality in our apartment homes, we provide the resident with the canvas and they will select the unique palate that will become their individualized home. Our upper end communities are known for water, lush greenery and a clean forested look, while our affordable communities feature well kept and desirable facilities.
We pay special attention to the exteriors of our buildings and our landscape to maintain a fresh and inviting look each time a resident steps outside of their residence or drives or walks onto the property. We preserve a sense of pride in their community for residents unequaled among most communities.
Knowing what someone wants is a difficult thing to get right time and time again, but we maintain in this highly electronic age of communication, you have to step outside your comfort zone and ask. You also have to be a good listener because lifestyle is not always something that can be uncovered with a simple question or brief text response. We must establish a dialog with tenants to determine the latest desires of those we will serve in the future.
We don’t stop at asking potential residents what they want during the design phase of a property. We routinely interview current residents to be sure the property is meeting their needs and to assure the community remains current and maintains the standards they desire in a community. Freud once said “Plagiarism is the highest form of flattery,” and we review what the competition is doing as well to assure our residents are served the best value for their purchasing dollar each and every month they are a resident in one of our communities.